THE RICHER WAY

For those of you who are not familiar with the name, Julian is founder and owner of Richer Sounds, he opened his first store in 1978, aged just 19. He now has over 50 of the hi-fi outlets across the UK and has been hailed as one of the brightest entrepreneurs of his generation. 

For those of you who are interested exactly how today's successful entrepreneurs started, Richer gives a potted history of how he sold his first hi-fi and how it led to his first shop. He is very honest when says that he nearly lost everything - twice! Once through letting success go to his head and spending his cash on expensive London flats and flash cars, and the other time by expanding too fast and almost running out of cash. Salutatory lessons for every budding entrepreneur!

If you are looking for a book packed with useable ideas, which are different from academic-based business books, then The Richer Way will certainly spark off a few ideas in your mind. As he says at the start of his book, �most employers are in the Stone Age, but you'll certainly be in the 21st Century if you put just a few of his ideas into practice.

His philosophy of putting people first has created the most profitable retail space in the world at Richer Sounds (according to the Guinness Book of Records).

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